Bobble AI (Keyboard as a Platform): A Category-defining business model leveraging keyboard real estate, Smartphone Intelligence, AI and creative IPs to offer unique solutions for a multi-billion-dollar consumer AI market. For consumers, Bobble AI is the gateway to their end-to-end mobile usage, enhancing their creative expression and helping them accomplish things across all aspects of mobile usage. Keyboard-as-a-platform: a unique right to play! Always-on primary interface The keyboard is always on, covering roughly 40% of your screen every time you input on smartphones. Horizontal visibility across the spectrum of app usage It captures data across the full spectrum of mobile usage, not just data about what you enter as input but also how often you engage with different apps, how much time you spend across different apps, etc. Access to real-time user intent It’s the default contender as a primary source of intent across various consumer journeys on smartphones. It is best positioned to serve consumer needs at the right time. Winning the keyboard war Expression Bobble’s IP of creative content – an ever-growing library of stickers, GIFs, and memes, including proprietary IP – helps users express themselves more creatively in chat and on social media. Recommendations Further, the Bobble AI keyboard serves recommendations of apps, products, and services in real-time based on the intent users express through the keyboard. If you’re searching for a loan on Google search or expressing that intent over WhatsApp, Bobble AI is well-positioned to serve relevant and personalised offers from lending apps right onto the keyboard. Assistance By adding AI assistance to the keyboard now, Bobble wants to augment its creative keyboard with intelligent assistance, delivering higher productivity. This creates a keyboard that can generate a LinkedIn post at the click of a button, allowing you to make subsequent edits. Or schedule meetings on your calendar without having to switch applications.
